How to Write the Perfect Social Media Strategy
A well written, comprehensive Social Media Strategy (SMS) will give you, as a CEO, the visibility you need to make accurate decisions on allocating more, Read MoreRelated Posts:[Podcast] Social Media,...
View ArticleSocial Media and the Return of the Customer Relationship
Remember when sales were built on personal relationships with customers? I do. My grandmother sold shoes for a living. For 30 years families went to Read MoreRelated Posts:What’s Hot for 2011:...
View Article10 Social Media Tips that Create Big Wins for Clients
People often ask me how my company, LiveWorld, helps the world’s biggest brands maximize the results of social. Their daunting task can involve managing hundreds Read MoreThe post 10 Social Media Tips...
View ArticleIs Social Media the New Primary Source of Visitors to Your Website?
It’s not surprising that social media is becoming more and more a driver of new website visitors. After all, the numbers are staggering. There are Read MoreThe post Is Social Media the New Primary...
View ArticleHow to Optimize Your Twitter Profile in 5 Easy Steps
Twitter is a fast-paced social network with over 240 million users. So, it can be easy for your profile to be overlooked if it’s not Read MoreThe post How to Optimize Your Twitter Profile in 5 Easy...
View ArticleSocial Media Cheat Sheet for the Digital Age
If there is ever a divide between digital marketers and the common CEO, it has to be about terminology. We in the industry love our Read MoreThe post Social Media Cheat Sheet for the Digital Age...
View ArticleThe Future of Marketing is in the Palm of Your Hand and on Your Phone
As one business owner to another, I know what it’s like to run a marketing campaign, to invest money in marketing tactics and then Read MoreThe post The Future of Marketing is in the Palm of Your Hand...
View ArticleCheat Sheet for the Digital Age 2: Back with More
What follows is a continuation of my previous blog which offered explanations of colloquial internet terms I’m questioned about the most often during my presentations Read MoreThe post Cheat Sheet for...
View ArticleThe Social Media CEO: How Social Media Can Enhance Your Brand
How much time would you say you’re spending on social media? As an executive of a small business, you should be spending quite a bit Read MoreThe post The Social Media CEO: How Social Media Can...
View Article6 resolutions to attract positive publicity in 2016
A few Vistage members tell me they want to avoid any mention in the news media at all—positive or negative. But others realize that news Read More The post 6 resolutions to attract positive publicity...
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